Creating a more comfortable, functional, and beautiful outdoor space starts with the right ideas... and the right solutions.
Whether you’re planning your first backyard upgrade or looking to enhance an existing patio, the insights and inspiration here are designed to help you make smart, lasting choices. From design tips to maintenance advice and before-and- after transformations, you’ll find expert guidance rooted in decades of shade and structure experience.
Helpful in-house guidance from the Goodwin-Cole team, built for homeowners comparing shade solutions, planning outdoor upgrades, and looking for expert answers before they invest.
Shade Sense - Goodwin-Cole Insights
Featured Article
Pergola or Retractable Awning? How to Choose the Right Shade Solution for Your Outdoor Space
"The right shade solution isn’t just about covering a patio — it’s about understanding the sun, the space, and how the homeowner wants to live outside."
Shade is more than a design feature. The right outdoor solution can support comfort, UV protection, energy efficiency, and better use of your home’s exterior spaces.
UV Health Risk
Approximately 1 in 5 Americans will develop skin cancer during their lifetime, and unprotected UV exposure is the most preventable risk factor for skin cancer, according to the U.S. EPA.
Lower Cooling Costs
Exterior shading can reduce cooling costs by 25-40% (Source: Shade Sail & Awnings – Energy Savings & Outdoor Shade Guide)
Temperature Reduction
Quality shade structures can reduce temperatures outside by 20-45 degrees Fahrenheit (Sources: Science Insights – How much does shade reduce temperature?)
Sun Exposure and Skin Aging
Up to 90% of visible skin changes commonly associated with aging are linked to sun exposure and UV radiation, according to the U.S. EPA
UV Ray Prevention
Quality shade fabrics can block up to 95% of UV rays (Source: Shade Sails & Awnings – HDPE Shade Fabric Guide).
Property Value Boost
Well-designed shade solutions are attractive to potential buyers and can increase your home’s market value significantly. They also enable owners to make better use of their outdoor space, making the home feel larger and more inviting.
Year-Round Outdoor Use
With shade and optimized outdoor spaces, you can enjoy your yard year-round. Regions with marked temperature variation like Northern California benefit substantially from optimized outdoor living spaces.
Industry Insights
We regularly feature helpful industry resources, outdoor-living trends, and expert perspectives that help homeowners create more comfortable, functional, and beautiful outdoor spaces.
Pergola Trends
Pergola Trends for 2026: What US Homeowners Are Choosing
A look at how homeowners are thinking about pergolas as flexible, design-forward outdoor living structures.
We regularly feature helpful industry resources, outdoor-dining trends, and expert perspectives that help restaurant owners create more functional, optimized and beautiful outdoor spaces.
Restaurant Patio Design Ideas For A Perfect Outdoor Dining Space
Patio Designers highlights how thoughtful restaurant patio layouts can add seating, improve ambiance, and use shade, lighting, heaters, planting, and weather protection to keep outdoor dining comfortable.
6 Stylish Shade Options for Outdoor Restaurant Seating
Sip The Style compares stylish ways to shade restaurant patios, including umbrellas, awnings, pergolas, shade sails, and natural greenery that help guests dine comfortably in sunny conditions.
Quick Guide on Sun Shade for Patio Dining | ShadePro
ShadePro breaks down shade options by patio layout, wind exposure, budget, lifespan, and maintenance so restaurants can keep more outdoor seats usable during peak sun.
Walpole Outdoors shows how pergolas can define dining zones, strengthen curb appeal, increase guest comfort, expand usable seating, and support more year-round patio revenue.
In a few quick steps, see exactly how much new revenue your restaurant could earn each year by adding covered outdoor seating — using a custom pergola, retractable awning, slide-wire canopy, or shade sail from Goodwin-Cole.
In a few quick steps, see exactly how much outdoor dining revenue your restaurant misses each year — and how much you could recover with the right shade and weather protection from Goodwin-Cole.